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Effective, Ethical Marketing For Attorneys

Great Example of Law Firms Who "Get It"

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Editor: Ben W. Glass
Profession: Attorney at Law

July 06, 2007

By Ben Glass

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GEICO learns the value of community

Category: Great Example of Law Firms Who "Get It"

You may have seen the recent ads for Geico's new community website, www.mygreatrides.com, a website for motorcycle riders. Geico apparently launched the site to learn more about the needs of motorcycle riders. Someone at Geico must have been reading Seth Godin.

Continue reading "GEICO learns the value of community"

December 08, 2006

By Ben Glass

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Use the Internet for Speed

Category: Great Example of Law Firms Who "Get It"

We blogged about the Taco Bell e coli situation at our Northern Virginia InjuryBoard site but here's a good example of a lawfirm that really took quick action to both provide useful information and to promote themselves.

I found that link through a paid Adwords ad at Google.