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Effective, Ethical Marketing For Attorneys

American Association for Justice Rejected This Ad...

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Editor: Ben W. Glass
Profession: Attorney at Law

August 13, 2008

By Ben Glass

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Category: Looking Outside the Box

As many of our readers know, we have been advertising Great Legal Marketing for several months, using full page color ads in TRIAL magazine, the journal of the American Association for Justice.

Recently we changed the ad to emphasize results that real trial lawyers using our techniques have been able to achieve. The ad talks a little bit about the increase money that these lawyers are seeing in their practices. AAJ rejected the ad because it spoke about money.

We are trying to make a decision as to which way to go with the ad. You can see our Lawyer Marketing for Personal Injury Ad in TRIAL Magazine here here and take a really quick 2 question survey. Thanks

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